New News Item: ARE YOU PAYING TOO MUCH FOR PAINT PROTECTION?

Posted on | June 21, 2006 | Comments Off

This article appeared on the lifestartsat.com website, on 21st June 2006

“New-car sales website boss, Ling Valentine (33), who runs LINGsCARS.com has slammed the “rip-off” pricing of new car paint protection products by car dealers. According to Ling, customers are offered these products by car dealers to boost showroom profits, rather than with a genuine interest to help them protect their new car. She says:

“I’m not suggesting these products do not do a job“, said the LINGsCARS boss, “but I am claiming they are hideously overpriced by dealers. They should be priced with a normal 25% profit margin”. An insider at a large car supermarket chain admitted to Ling Valentine that the cost price of a paint-protection treatment was “around £30 to £40″, yet the typical retail price at a car dealership is anything between “£200 and £300, depending on how brave the dealer is.”

“I am sick and of car dealers offering this type of product and making up to 900% profit margin. They claim it takes time to apply, but in reality, it takes half an hour, maximum,” says Ling.

One leading car protection company, Supagard, claims on it’s website that: “The whole idea behind the Paint Sealant is to protect your vehicle’s paintwork from the harsh environment that surrounds it; namely UV rays produced by the sun which can fade paintwork. Fallout from trees, tree sap and salt on the roads are other contributors to fading and corrosion.” Another company, Eurochem claims: “Nanotechnology is probably the most exciting development in modern automotive paint sealant chemical science. Nanoparticles are miniscule in size and it is by combining these that we can now create products that perform better than we had ever imagined.”

Despite a degree in chemistry, Ling Valentine does not pretend to understand how these paint protection products work:

“Their fantastic claims are beyond me. But it’s the outrageous profit margins involved that offends, plus the fact that I do not see new cars being hideously scarred by the environment. Neither do I ever see an industry bible like Glass’s Guide advising higher residuals for cars that have had this protection applied. If it really made a difference, the finance companies I work with would demand it is applied to all my contract hire cars – but they don’t“, added Ling. To visit the LINGsCARS web site go to www.LINGsCARS.com. Even if you do not need a new car, make sure the web site as its great fun and very entertaining as well as professional
Life Starts At.com

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